Wolff Olins – Zero Hero: Role of brand in promoting climate change action, and how this can influence consumers
You may think that brand got us into this crisis, by encouraging over-consumption, and by greenwashing the culprits. And yet brands change how people think, feel and act, on a massive scale. So could brand also get us out?
We’ll be joined by speaker Karen Hamilton, the Vice President of Sustainable Business at Unilever. Karen spearheaded the creation of the Unilever Sustainable Living Plan in 2010 and has more than 20 years’ experience of driving market share and catalysing innovation in 100+ countries.
We’ll also be releasing a ground-breaking Report including new research, vital information and advice for senior leaders to engage their businesses with the climate crisis.
Hosted by Chapter Zero, a Directors’ Climate Forum, and Wolff Olins.
‘Zero Hero’ event details:
Location : Wolff Olins, 2 Bankside, London SE1 0SW
Register your interest here